Within 24 hours of their comprehensive semi-final win over ASM Clermont Auvergne, Saracens had already sold more than half of their initial allocation of 5,000 tickets for the Cardiff 2014 Heineken Cup final at the Millennium Stadium.
As part of the build-up to next month's Cardiff 2014 Heineken Cup and Amlin Challenge Cup finals weekend, ERC has joined forces with the WRU, Cardiff Blues and adidas to develop an annual grassroots community rugby programme targeting young players.
Following a tournament high total attendance of 921,196 for the pool stage, the Heineken Cup is set to celebrate another attendance milestone on Sunday when the competition's 15 millionth supporter will be part of the capacity crowd at the Stade Felix Mayol in Toulon.
We had a huge entry for our Heineken Cup final quiz with the winner set to receive a pair of tickets to both the 2014 Heineken Cup and Amlin Challenge Cup finals in Cardiff in May. How many did you get right?
The countdown to one of Europe's great sporting weekends has begun in earnest with 100 days to go before supporters descend on Cardiff for the 2014 Heineken Cup and Amlin Challenge Cup finals. Try our Heineken Cup finals themed quiz.
Thursday, 28 November marks the 18th anniversary of the first Heineken Cup match to be played in the Welsh capital when Cardiff RFC welcomed Ulster to the old Arms Park in what was Round 2 of the inaugural season of the fledgling European club rugby tournament.
Italy stands ready to stage a major European club rugby final for the first time with the 20th Heineken Cup decider scheduled to be played at Milan's world-famous Stadio Giuseppe Meazza San Siro in 2015.